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Primary Affiliate Program

primary.com · US program · Markets: US

Primary lists a 10% commission via Impact, above the Clothing & Fashion median of 8.6%. It holds an Affiliate Graph Rank score of 91/100, placed by web traffic.

Listed commission
10%
Networks
1
Rank score
91/100
Brand size
Large

Brand size: top 20% of tracked brands by estimated revenue. A relative tier, not a dollar figure. How it's derived.

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About Primary

Primary.com is a vibrant online destination dedicated to offering high-quality, colorful, and comfortable clothing for children. With a focus on simplicity and sustainability, Primary provides a wide range of apparel options for kids, from newborns to tweens, without any logos or slogans, emphasizing pure, joyful colors and designs. The brand stands out for its commitment to ethical manufacturing practices and its mission to make shopping for kids' clothes straightforward and stress-free for parents. Primary.com also features a user-friendly shopping experience, with easy navigation and a no-fuss return policy, making it a go-to for parents seeking durable, stylish, and affordable children's wear.

Commission terms

Affiliates earn a 10% commission on online sales generated through tracked links within a 7-day referral window. The payout is percentage-based, with no fixed flat rate specified. Standard exclusions apply, including items or actions that are non-commissionable, restricted, or explicitly excluded by the advertiser, such as gift cards, coupons, incentivized traffic, or fraudulent activity.

Summarized from network program data. Confirm current terms on the network.

Networks

Rank basis

Web traffic: no observed commission is available, so the brand is placed by its relative web traffic among tracked brands.

The rank score is the program's position among tracked US and UK brands, indexed 0 to 100. The underlying commission and traffic figures are not published. How the rank works

Categories

Affiliate reviews

Anonymous experiences from affiliates who applied to or worked with Primary: how it went, whether they were approved and the rate they receive. Reviews are not part of the rank score. Review guidelines

Overall
—/5
Approved
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Reported rate
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