Wilko Affiliate Program
wilko.com · Multi-market program · Markets: UK, US, IN, LT
Wilko lists a 2% commission via 6 networks (Awin, Connexity, Digidip, Impact, Skimlinks, Sovrn), below the Home & Garden median of 8%. It holds an Affiliate Graph Rank score of 85/100, placed by web traffic.
- Listed commission
- 2%
- Networks
- 6
- Rank score
- 85/100
- Brand size
- Mid-size
Brand size: top half of tracked brands by estimated store rank. A relative tier, not a dollar figure. How it's derived.
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About Wilko
Wilko is a British retail chain that offers a wide range of home goods, household essentials, DIY products, and garden supplies. Founded in 1930, Wilko operates primarily in the United Kingdom, providing affordable products for everyday needs. The company has a strong focus on value and convenience, with numerous physical stores and an online shopping platform. Its product categories include home decor, cleaning supplies, storage solutions, and gardening tools. Wilko caters to budget-conscious consumers seeking practical and affordable household items. The company emphasizes simplicity and accessibility in its offerings, serving a broad customer base across various age groups and lifestyles. Wilko's online store features seasonal promotions, discounts, and special deals, especially during key shopping periods such as holidays and back-to-school seasons. The brand is well-known for its wide product selection, competitive pricing, and community-oriented approach. Wilko has expanded its digital presence to complement its brick-and-mortar stores, aiming to provide a seamless shopping experience for customers in the UK. Its reputation centers on affordability, reliability, and a wide product range for home and garden needs.
Commission terms
The Wilko affiliate program offers a standard commission of 2% on qualifying sales. A separate 0% voucher-code group applies to voucher codes matching the specified condition and is not a non-zero commission offer. Exclusions include coupon codes, gift cards, restricted product categories or SKUs, incentivized traffic, fraud, self-referrals, and certain promotional activities.
Summarized from network program data. Confirm current terms on the network.
Networks
Rank basis
Web traffic: no observed commission is available, so the brand is placed by its relative web traffic among tracked brands.
The rank score is the program's position among tracked US and UK brands, indexed 0 to 100. The underlying commission and traffic figures are not published. How the rank works
Categories
Affiliate reviews
Anonymous experiences from affiliates who applied to or worked with Wilko: how it went, whether they were approved and the rate they receive. Reviews are not part of the rank score. Review guidelines
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