Willie Affiliate Program

Willie lists a 10%–15% commission via 4 networks (Awin, Digidip, Skimlinks, Sovrn), above the Accessories median of 8%. It earns an Affiliate Graph Rank score of 42/100.

Listed commission

10%–15%

Networks

4

Rank score

42/100

Brand size

Small

Brand size: bottom half of tracked brands by estimated revenue. A relative tier, not a dollar figure. How it's derived.

About Willie

Willie is a major online retailer based in the Netherlands and Belgium specializing in erotic products. The website offers a wide selection of over 7,000 items including adult toys, lingerie, condoms, lubricants, and massage oils. It serves customers looking for intimate and wellness-related products in a discreet and convenient online shopping environment. While primarily focused on the Dutch and Belgian markets, the brand is recognized for its extensive catalog and expertise in the erotic goods sector.

Commission terms

The program offers a default payout rate of 5%, with higher commissions for specific customer segments: 15% for new customers, 10% for new customers using discount codes, and 10% for returning customers. Returning customers and new customers with discount codes are also grouped under a 5% default rate. There are no flat-rate commissions specified. The program does not specify any exclusions, but generally, commissions are based on tracked referrals, and no restrictions on product categories, coupons, or customer actions are indicated.

Summarized from network program data. Confirm current terms on the network.

Networks

• Awin — 15% listed
• Digidip — 10% listed
• Skimlinks — 12.5% listed
• Sovrn

Rank signals

The rank score blends these signals as relative positions among tracked brands. The underlying traffic and commission figures are not published. How the rank works

Categories

• Accessories
• Beauty & Personal Care
• Clothing & Fashion
• Gifts